Each year Nordstrom hosts an event that makes all beauty editors, skincare enthusiasts, and makeup collectors stop and open 17 tabs in their browser. The Nordstrom Anniversary Sale is not a clearance event, not an end-of-season discount event, and is no collection of items that no one wanted.
Rather, it is about new products for fall and exclusive beauty sets from Nordstrom.
The sale is officially open to the public on July 18, 2026, and will run till August 9, giving everyone 22 days to get what they need.
What Items are Running Out?
The Nordstrom Anniversary Beauty Sale 2026 offers 533 expensive beauty products from various brands, such as CHANEL and Charlotte Tilbury. The selection is quite big, so knowing what to prioritize is even more valuable since some products might disappear quickly. Brands like Westman Atelier, Elemis, Oribe, Armani, and La Mer usually sell out fast, so make your move sooner rather than later if you want something from these brands.
Here are 11 of the best beauty products under $100 — some exclusive sets won’t be available in Sephora and Ulta Beauty during this sale time.
1. YSL 3-Piece Eye Set — Eyeshadow, Eyeliner & Mascara Makeup Gift Set (Value $81)
This gift set is ideal for individuals who have been intrigued by YSL products for eyes, but find it financially challenging to go for full-sized items. The gift set contains an eyeshadow palette, an eyeliner, and a mascara as part of a single gift from Nordstrom.
YSL is known for creating an array of neutral shades easy to apply to any person, from amateur to expert. It will fit especially well for people working on daily creative makeup looks without needing any special makeup skills. The set retails for less than $100 and is worth $122, so it is quite a cost-effective purchase!
2. Charlotte Tilbury Exagger-Eyes Volume Mascara Duo — $38 Value
The Exagger-Eyes mascara from Charlotte Tilbury is one of the best-selling products and a favorite among consumers. The makeup brand has put together an excellent deal on Nordstrom whereby two complete mascara tubes are sold at a price lower than when bought separately.
The mascara gives thick eyelashes, thanks to its special composition that coats the lashes entirely due to a brush that has an unusual design. It is important to note that Charlotte Tilbury is one of the brands presented in luxury offerings during the 2026 Nordstrom Anniversary Sale.
With the ongoing trend, this pair of mascaras will not be available in other trade stores during the trading period.
Meantime, the incredible price is one of the most reasonable in the segment of beauty exclusives. It is recommended to buy the product as soon as possible before it is out of stock, as the eyelash mascara seems to be very popular among buyers.
3. Too Faced Better Than Sex Mascara Duo — $39 Value
Too Faced Better Than Sex is arguably the only mascara that shows up in “best of all time” beauty lists regardless of which year it’s listed. With its hourglass-shaped brush, dark black buildable formula, and results that are nothing short of amazing, the Nordstrom Anniversary Sale Duo gives customers two full-size mascaras so that buying a couple feels sensible and almost necessary.
Due to its constant appearance in every beauty store, the product has reached bestseller status in the last decade at stores like Sephora and Ulta Beauty for a reason — if you’ve purchased it before, getting two at this price makes sense financially.
Priced at $39, the set allows customers to save money compared to the full price of the individual items and creates a unique gift set.
4. NARS Total Seduction Eyeshadow Stick Duo-$46 Value
NARS eyeshadow sticks are among the most consistently well-reviewed cream eyeshadow products on the market — easy to apply with no brush required, blendable with a fingertip, and available in a shade range that spans from skin-flattering neutrals to bold editorial colors.
The Total Seduction Duo includes two eyeshadow sticks at a combined retail value of $68, available for $46 during the Anniversary Sale — a nearly $22 saving on products that rarely see meaningful discounts outside of this event.
The cream eyeshadow stick format has been one of the dominant makeup trends of 2026, and NARS’s version of the format is one of the more sophisticated ones available: long-wearing, non-creasing, and rich enough in pigment to deliver either a sheer wash of color or a fully opaque statement lid depending on how you layer it.
5. Armani Cheek Tint Liquid Blush Duo — $53 Value
The Giorgio Armani Beauty brand is never made available to the general public. Hence, the reason why it is simpler to create beauty products that are really worth purchasing in cases of such an exclusive brand as Giorgio Armani.
The two main components of the product are the following. The Armani blush never fails to give you a special glow. Thus, the beauty product is available in stores starting from $53, while the standard price is $80. Hence, the sale price makes it the biggest one in this year’s list of luxury beauty product discounts.
6. Charlotte Tilbury Magic Cream Moisturizer Value $32
The most important factor in establishing the brand’s international reputation can arguably be attributed to Charlotte Tilbury’s Magic Cream. The cream is known for its moisturizing power and ability to enhance skin texture thanks to its ingredients such as hyaluronic acid, peptides, and vitamin C.
Being in the exclusive Nordstrom sale gives customers an incentive to buy more of the product, as such a sale is very rare in the industry. The Charlotte Tilbury brand is one of 533 luxury beauty products that are included in the items promoted in the Nordstrom Anniversary Sale, and it has always ranked high on the list of the best-selling products during this sale.
7. Westman Atelier Beauty Butter Bronzer $75
Among the brands whose anniversary sets tend to disappear rapidly, Westman Atelier stands out, particularly for those who understand the brand’s philosophy of using clean, skin-friendly makeup. Among the best-loved products of Westman Atelier in the segment of clean luxury beauty is the Beauty Butter Bronzer, which has a unique silky texture and allows the makeup to be set without making it cakey and dry.
It is important that the brand decided to participate in the Anniversary Sale of beauty products: in most cases, its products are sold at full price. Thus, if you are interested in the brand, it is better to seize the opportunity.
8. Elemis Pro-Collagen Skincare Marine Cream $85 Value
Elemis Pro-Collagen is a UK skincare icon, with the Pro-Collagen Marine Cream achieving massive success as the most awarded anti-ageing moisturizer in the luxury skincare market. It contains a special combination of ginkgo biloba and a marine algae “padina pavonica” and has been on the bestseller list for twenty years.
Elemis is one of the brands known for selling out their Anniversary Sale boxes way too quickly in the Nordstrom sale event. This remains true year after year, as the loyal customers of the brand take this sale event as a time to stock up on their purchases for the year, making the $100 mark versions of the different boxes very popular.
9. Oribe Supershine Discovery Set for Dry Hair Value $49
Before putting this product in your cart, you should first check the lot coding. This week, Oribe received media attention due to a voluntary elimination of certain batches of its Serene Scalp Densifying Shampoo (lot codes YR010556 for the 8.5 oz bottle, YR010566 and YR010576 for the 33.8 oz bottle manufactured from February 21 to February 26, 2026).
The recalled batches should therefore be excluded from your shopping list. That said, Oribe is still one of the key brands represented in the Nordstrom Anniversary Sale, and other products by this brand are also available for purchase during the discounts. The set is perfect for extremely dull and dry hair that needs deep nourishment. The hair care set uplifts your hair texture with deep hydration and saves it from thinning. The anti-frizz property makes your hair easy to care for throughout the day, making it look sleek and shiny.
10. Victoria Beckham Beauty Lid Lustre Cream Eyeshadow
Victoria Beckham Beauty is also part of the 2026 Nordstrom Anniversary Sale beauty exclusive brands and is represented by Lid Lustre cream eyeshadow — the product that receives the most editorial coverage by the brand. It provides rich pigmentation and different finishes in just one creamy eyeshadow that goes into the eye. Having them available for sale is a fantastic revelation for the brand team, as it does not happen very often.
