Difference Between Dyeing and Bleaching Eyebrows
Eyebrows are used to frame your face, and they can change your appearance in a dramatic way with only a slight color shift.
Although eyebrow bleaching and eyebrow dyeing are essentially the same procedure for changing brow color, they are performed in opposite ways and produce quite different aesthetics. Being aware of the main distinctions between these two methods, you can make the right choice to obtain the desired vision.
Eyebrow Bleaching
This is a chemical process that dissolves the natural pigments in the hair, making the eyebrows light in colour (browns, platinum, or almost no colour).
The method is based on hydrogen peroxide to cuticle open hair and dissolve melanin, forming lighter colors that can soften facial features and make the look avant-garde, high-fashion.
Eyebrow Dyeing
On the other hand is a semi-permanent process that involves coloring the eyebrows to make them look darker, thicker, and more pronounced. Eyebrow dye not only stains the skin underneath and the hair, but also gives a depth that lasts 4-6 weeks with a complete growth cycle of hair.
The basic distinction is where they work: bleaching is used to fade the pigment to make the eyebrows lighter and less intense, whereas dyeing is used to blacken and shape eyebrows. They both have various aesthetic purposes and cannot be maintained in the same way.

Celebrity Style: Eyebrow Bleaching and Dyeing
Due to celebrities, eyebrow bleaching has been thrust into the limelight, and it has ceased to be an editorial interest into an It-girl ritual. Kendall Jenner took the headlines at the 2022 Met Gala by appearing with bleached eyebrows and a Prada outfit, which became the moment of the beauty revolution.
Stars such as Julia Fox and Bella Hadid have tried out the statement since Jenner wore it to the Met Gala, and even claimed that her bleached brows give her a false impression of anonymity that lets her pass through the streets without being noticed despite her status as a celebrity.
Gigi and Bella Hadid, the sisters, are already veterans of bleached brows, having been on the runway at Versace, Givenchy, and Marc Jacobs with virtually invisible arches. Kim Kardashian, Lizzo, Kylie Jenner, Doja Cat, Lady Gaga, Cara Delevingne, Maisie Williams, and Charli XCX are other A-listers who have adapted the trend,
and it has shown that it is not age, style, or beauty aesthetic specific.
These celebrity recommendations have democratized the bleached brows to ordinary beauty lovers, who desire to emulate high-fashion zeal. TikTok filters and tutorials have also enabled the trend to be normalized, where one can test the waters virtually before undergoing the chemical process.
Professional Eyebrow Dyes: Budget to Luxury
Other brands, such as Goochie, also have professional-grade vegetable dyes used in microblading and permanent makeup, with raw materials from the USA, and pure vegetable essence.
Although Goochie focuses on semi-permanent pigments that are used by professionals, the at-home eyebrow dye market has become saturated with home options that can achieve the same outcomes as those in a salon.
Maybelline and E.l.f. have introduced affordable eyebrow tinting products, which offer drugstore departments professional results of a profession. Maybelline has Tattoo Brow Peel-Off Gel Tint, which provides defined, filled brows up to 72 hours for less than 15 dollars, and Tattoo Studio Brow Tint Pen, which includes a multi-prong tip that gives perfect strokes of natural brows that last up to 24 hours. The definition of eyebrows, priced below 10 dollars, is also vegan and cruelty-free, and thus, all people can afford to use E.l.f. eyebrow tinting products.

RefectoCil and Godefroy are the brands that control the market of those who want to achieve professional-grade results at home. RefectoCils cream formula is regarded by the aestheticians as the unquestionable best of the best, and it provides a smudge-proof, waterproof cream lasting up to six weeks. The brand is available in 11 customizable shades, which are mixable to produce the perfect bespoke.
Eyebrows Dye without Damaging Roots
The Instant Eyebrow Tint by Godefroy is based on plant-derived formulas containing neither hydrogen peroxide nor synthetic dyes and is able to provide the results of a salon within three minutes. It is an over 100-year-old brand with PETA-approved cruelty-free alternatives that are ideal for sensitive skin.
Wonder skin has also become a more recent favorite, where the vegan formula lasts up to six weeks and sets come complete with dye, oxidant, mixing brush and dish. Their neutral brown colors can be combined to make any color available, which is their best advantage.
Other well-known brands are Thuya vegan tints (100% cruelty-free, colorful, and long-lasting), HD Browls custom-blended dyes that allow mixing five shades, and Supercilium hybrid dyes that are a combination of color and care in treatment. These new professional delivery vegetable dyes are the next step towards the rough chemical formulas, where the alternative is gentle, plant-based yet provides gorgeous, lasting effects with no loss of safety or morality.
Eyebrow Bleach Kit
Home eyebrow bleaching has also become more available with specially made bleach kits that are used to bleach facial hair. The most reliable one is JOLEN Creme Bleach, a drugstore product that has been bleaching unwanted hair for more than 50 years.
JOLEN Creme Bleach Original Formula is so much easier and safer to tint the unwanted hair to a shade that goes perfectly well with the natural skin color, thus becoming virtually unnoticeable, and it is also ideal to lighten the eyebrows to match the hair color. The kit will consist of creme bleach, an accelerator powder, no mess mixing up cup, and a spatula to be used in precision application.
What comes in an average eyebrow bleach kit:
- Cream of hydrogen peroxide (usually 3% to be safe on the eyebrows)
- Activator powder to make the bleaching process take place.
- Blender for ingredients mixer.
- Spatula or applicator to be used with precision.
- Guidelines and safety precautions.
JOLEN has Original Formula and Sensitive Skin Formula with Aloe Vera for those who have sensitive skin. It is easily accessible in CVS, Walgreens, Walmart, ULTA, and Amazon.
Alternative brands include:
- Brow Xenna Perfect Bleach
- Zola BB Blond Powder (high-quality professional powder)
These kits are relatively inexpensive (usually around 5-15$) and offer numerous applications, which makes them cheaper than the salon bleaching services.

How to Dye and Bleach Eyebrows at Home
Eyebrow Dyeing at Home
- Beginning with a patch test, 24-48 hours before application, to verify allergic reaction.
- Wipe off the brows completely and apply the petroleum jelly as a shield around the area of the brows.
- Combine the dye as per package directions,
followed by applying a spoolie brush or applicator brush and spread the brows in a thick and even layer. - Allow to cool (usually it takes 5-15 minutes, depending on the level of darkness wanted) and monitor progress occasionally.
- Blot off any surplus dye, and rinse using lukewarm water until the run is clear.
Use skin-replenishing brow serum then.
Eyebrow Bleaching at Home
- Try the patch test.
- Use Vaseline to cover brows to keep off skin.
- Blend bleach cream and activator powder.
- Apply a thick layer of spatula to brows, making sure that it has full coverage.
- Your initial application should be 4-8 minutes, with an assessment done by wiping a small part.
- Keep re-applying wherever necessary within intervals of 5 to 10 minutes until the required lightness is obtained.
- Clean with the spatula and then run under a lot of cold water.
- Apply a house moisturizer brow serum to restore lost oils.
Caution: It is important not to apply ordinary hair bleach on the eyebrows, but rather the face hair formula of 3 percent hydrogen peroxide max.

Post Treatment
Maintenance of healthy brows after bleaching or dyeing should be properly taken care of. On both treatments, it is advisable not to wet the brows within the first 24 hours in order to allow the color to settle or stabilize. Cover the brows with moisturizing brow serum with peptides, biotin, and botanical oils twice a day to restore moisture lost during chemical treatments.
Do not use harsh cleansers, exfoliants, and retinol around brows within 48 hours of treatment. When using dyed brows, apply without an oil-based makeup remover since they are washed off easily; use micellar water instead. In case of bleached eyebrows, vitamin E oil is applied every night to avoid brittleness and breakage.
Avoid direct sunlight and chlorine, which will change the color of your brows. Apply SPF 30+ sunscreen on the forehead every day. Dyeing does not last long in chlorine swimming pools because after 48 hours, the color is lost. Apply a spoolie brush each day to ensure the brush is in shape due to the distribution of natural oils.